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Books  >>  Business

David H. Maister

True Professionalism

David H. Maister True Professionalism The Courage To Care About Your People Your Clien
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Professional firms are forever trying to get their people to act like professionals -- to do the right things. Though their various incentives may create employee compliance, these don't often encourage excellence. David Maister, the world's premier consultant to professional service firms, vigorously challenges professionals to examine this essential, yet under-addressed question: What is true professionalism? His answer is clear: It is believing passionately in what you do, never compromising your standards and values, and caring about your clients, your people and your own career. In clear and compelling terms, Maister shows that this approach is not only ethical but also conducive to commercial success.

Lawrence A. Weinbach Managing Partner and Chief Executive, Andersen Worldwide Full of the practical wisdom that we have come to expect from David Maister. Professionals of every kind will find something useful in this collection of rich insights and ideas.


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